General Chiropractic Council (GCC)
NHS Choices is the online ‘front door’ to the NHS. It is the country’s biggest health website and gives all the information you need to make choices about your health.
They provide first-rate information about your health, illnesses, careers, etc as well as helping you find a local GP or other NHS services.
They also have some pages on alternative therapies such as homeopathy. On the page for homeopathy, they say:
Homeopathy is a type of complementary and alternative medicine (CAM). CAMs are treatments that are not based on conventional scientific theories. Other CAMS include:
- acupuncture – where needles are placed in certain parts of the body,
- chiropractic – where physical manipulation of the spine and joints is used to try to relieve symptoms, and
- faith healing.
It’s good to see them place chiropractic firmly along side homeopathy, acupuncture and faith healing.
The GCC’s Bronfort report is starting to have an effect. And not before time.
The British Chiropractic Association removed their Happy Families leaflet from their website last year, but it is still on the websites of some chiropractors (for example Weston Chiropractic Clinic here (cached).
Over the intervening months, various chiropractors have removed loads of claims from their websites, with one of them even asking Skeptic Barista if he could check they had made the appropriate changes!
As part of the ongoing complaint process, I have received observations on my complaints from 290 chiropractors (so far) and some have included ‘before and after’ screenshots of their websites, showing what they have removed or changed. (Don’t worry, I intend to write about what’s been happening and what the current position of my complaints is very soon.)
Now, presumably as a result of the Bronfort report, the BCA have removed various statements from their website over the last few days.
The first few pages of Bronfort et al. certainly talk the right talk:
EBH [Evidence-Based Healthcare] is about doing the right things for the right people at the right time. It does so by promoting the examination of best available clinical research evidence as the preferred process of decision making where higher quality evidence is available. This reduces the emphasis on unsystematic clinical experience and pathophysiological rationale alone while increasing the likelihood of improving clinical outcomes. The fact that randomized clinical trial (RCT) derived evidence of potentially effective interventions in population studies may not be translated in a straight forward manner to the management of individual cases is widely recognized. However, RCTs comprise the body of information best able to meet existing standards for claims of benefit from care delivery. The evidence provided by RCTs constitutes the first line of recommended action for patients and contributes, along with informed patient preference, in guiding care. (page 4)
The first photo was taken in East Kilbride shopping centre on 16 August 2009. The second was taken this morning.
Spot the difference:
Answer: Today’s advert has the claims for “Children with colic & ear infections” covered up.
The claims left are for: “headaches and migraines, neck, back and shoulder pains, sciatica or disc injuries, sports or accident injuries, pins and needles in arms and legs”.
A step in the right direction, but a long way to go yet.
Czego mogę się spodziewać podczas wizyty u kręgarza?
If your Polish isn’t up to scratch, this roughly translates as: What can I expect when visiting a chiropractor?
Ah! I hear you say. Is it just a coincidence that this is suspiciously close to What can I expect when I see a chiropractor?
No, of course it isn’t. That was the title of the GCC’s leaflet that Simon Perry (Adventures in Nonsense, Leicester Skeptics in the Pub and skeptical columnist for the Leicester Mercury) complained to the Advertising Standards Authority about last year. Continue reading
Well. The GCC’s ‘independent’ review of the effectiveness of chiropractic has finally been published: Effectiveness of manual therapies: the UK evidence report (although not yet on the GCC’s website).
Paid for by the GCC (see page 77), this document runs to 113 pages and there is additional commentary by two others, adding a further 13 pages.
It’ll take time to read through and digest fully, but here’s a handy summary of what they did — and didn’t — find evidence for. They have listed conditions in three categories: effective, inconclusive and ineffective. Continue reading
No. I’ve not been converted and I’m not urging you all to realise that the future of humanity and an end to all pain, suffering and diseases known to man lies in the chiropractic way.
It’s the name of a chiropractic clinic in Edinburgh. They wanted to spread the word about the benefits of chiropractic and decided to advertise.
Oops! You’d have thought… No. I won’t say it again.
When it comes to supplying the Advertising Standards Authority with evidence that backs up claims you’ve made in an advert, it’s a good idea to make sure it does actually back up the claims you’ve made. Common sense, really. Saves a lot of hassle. And an adverse adjudication. And adverse publicity.
It’s a fallacy of personal incredulity I know, but I’d have thought that Philips Electronics UK Ltd — part of giant Royal Philips Electronics of The Netherlands — would have been circumspect when it came to ensuring they have the appropriate evidence for claims they were making.
The General Chiropractic Council publishes annual Fitness to Practice reports, which contain summaries of all complaints dealt with over the year and useful advice and guidance for chiropractors on topics like:
1. Professional boundaries
2. Abuse of trust or exploitation of lack of knowledge
3. Communication with patients and obtaining consent
4. Record keeping
5. Management and care: initial examination and review of treatment
6. Use of X-rays
7. Local complaints procedure
8. Treatment prescribed by another health professional
9. Protecting patients and colleagues from risk of harm
10. Honesty, integrity and trustworthiness
11. Politeness and consideration towards patients
12. Respecting confidentiality
Some light relief.
Genius! Sheer genius.
And another one, found by Dr Aust: Chiropraktischer Untergang – updated with added Sturm und Drang. See his excellent blog for several more.