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	<title>Zeno&#039;s Blog &#187; Advertising Standards Authority (ASA)</title>
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	<link>http://www.zenosblog.com</link>
	<description>The random thoughts of sceptical activist</description>
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		<title>The beginning of the end? Part two</title>
		<link>http://www.zenosblog.com/2010/07/the-beginning-of-the-end-part-two/</link>
		<comments>http://www.zenosblog.com/2010/07/the-beginning-of-the-end-part-two/#comments</comments>
		<pubDate>Sun, 11 Jul 2010 18:21:36 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[General Chiropractic Council (GCC)]]></category>
		<category><![CDATA[Simon Singh]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1878</guid>
		<description><![CDATA[Last time, I said I&#8217;d have more to say on the letters I&#8217;ve received so far.
I said that seven of the 36 were dismissed because the chiropractors mentioned on the websites were no longer at that clinic and therefore — by the GCC&#8217;s reckoning anyway — were no longer responsible for claims made. My arithmetic [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/07/the-beginning-of-the-end-part-two/feed/</wfw:commentRss>
		<slash:comments>93</slash:comments>
		</item>
		<item>
		<title>The Long and Winding Road</title>
		<link>http://www.zenosblog.com/2010/06/the-long-and-winding-road/</link>
		<comments>http://www.zenosblog.com/2010/06/the-long-and-winding-road/#comments</comments>
		<pubDate>Sun, 06 Jun 2010 23:01:55 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[Chiropractic]]></category>
		<category><![CDATA[Simon Singh]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1716</guid>
		<description><![CDATA[Note: there was a problem with Internet Explorer not showing all of the post &#8211; it&#8217;s  now fixed, so you can read it right to the end!
It&#8217;s been a while since I blogged about the progress of my complaints to the GCC and it&#8217;s time for an update.
In fact, it&#8217;s been a full 12 months [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/06/the-long-and-winding-road/feed/</wfw:commentRss>
		<slash:comments>52</slash:comments>
		</item>
		<item>
		<title>In Memoriam</title>
		<link>http://www.zenosblog.com/2010/05/in-memoriam/</link>
		<comments>http://www.zenosblog.com/2010/05/in-memoriam/#comments</comments>
		<pubDate>Mon, 24 May 2010 22:43:45 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[General Chiropractic Council (GCC)]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1676</guid>
		<description><![CDATA[Following on from Skeptic Barista&#8217;s tenacious questioning of the GCC over the lack of evidence for the chiropractic subluxation, and my obituary of it, the GCC have announced that it is no more than &#8216;an historical concept&#8217; to be consigned to the rubbish bin of a bygone, pre-scientific, evidence-free history.
The final nail in the coffin [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/05/in-memoriam/feed/</wfw:commentRss>
		<slash:comments>144</slash:comments>
		</item>
		<item>
		<title>Obituary: The death of the subluxation</title>
		<link>http://www.zenosblog.com/2010/05/obituary-the-death-of-the-subluxation/</link>
		<comments>http://www.zenosblog.com/2010/05/obituary-the-death-of-the-subluxation/#comments</comments>
		<pubDate>Sat, 15 May 2010 17:29:47 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[General Chiropractic Council (GCC)]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1636</guid>
		<description><![CDATA[It is with no sadness whatsoever, that the death of the chiropractic subluxation at the ripe old age of 115 has finally been declared.
The long-anticipated demise was announced this evening by Skeptic Barista and, indeed, there are grounds for believing that he played a very significant part in that death. It is rumoured that he [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/05/obituary-the-death-of-the-subluxation/feed/</wfw:commentRss>
		<slash:comments>31</slash:comments>
		</item>
		<item>
		<title>Bronfort on: Ear Infections</title>
		<link>http://www.zenosblog.com/2010/04/bronfort-on-ear-infections/</link>
		<comments>http://www.zenosblog.com/2010/04/bronfort-on-ear-infections/#comments</comments>
		<pubDate>Fri, 16 Apr 2010 21:24:53 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[General Chiropractic Council (GCC)]]></category>
		<category><![CDATA[Simon Singh]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1541</guid>
		<description><![CDATA[Time to take a closer look at some of the conclusions of the Bronfort report.
Otitis Media is, to the average parent, an ear infection — of the middle ear, to be precise. This can affect children and can be very painful and disturbing to both infant and parents. About one in five chiropractors I complained [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/04/bronfort-on-ear-infections/feed/</wfw:commentRss>
		<slash:comments>14</slash:comments>
		</item>
		<item>
		<title>All change!</title>
		<link>http://www.zenosblog.com/2010/03/all-change/</link>
		<comments>http://www.zenosblog.com/2010/03/all-change/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 22:05:59 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[General Chiropractic Council (GCC)]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1472</guid>
		<description><![CDATA[The GCC&#8217;s Bronfort report is starting to have an effect. And not before time.
The British Chiropractic Association removed their Happy Families leaflet from their website last year, but it is still on the websites of some chiropractors (for example Weston Chiropractic Clinic here (cached).
Over the intervening months, various chiropractors have removed loads of claims from [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/03/all-change/feed/</wfw:commentRss>
		<slash:comments>48</slash:comments>
		</item>
		<item>
		<title>Curbing the quacks &amp; protecting the public</title>
		<link>http://www.zenosblog.com/2010/03/curbing-the-quacks-protecting-the-public/</link>
		<comments>http://www.zenosblog.com/2010/03/curbing-the-quacks-protecting-the-public/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 16:58:17 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1435</guid>
		<description><![CDATA[In November last year, there was specualtion that the ASA&#8217;s remit might be extended to cover claims on advertisers&#8217; own websites, rather than just third-party online adverts (the so-called digital remit).
In launching their new Code of Advertising Practice today (which comes into force on 1 September 2010), the ASA/CAP have given more details:

4. What is [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/03/curbing-the-quacks-protecting-the-public/feed/</wfw:commentRss>
		<slash:comments>92</slash:comments>
		</item>
		<item>
		<title>Talking the talk</title>
		<link>http://www.zenosblog.com/2010/03/talking-the-talk/</link>
		<comments>http://www.zenosblog.com/2010/03/talking-the-talk/#comments</comments>
		<pubDate>Sun, 14 Mar 2010 16:34:46 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[General Chiropractic Council (GCC)]]></category>
		<category><![CDATA[Simon Singh]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1381</guid>
		<description><![CDATA[The first few pages of Bronfort et al. certainly talk the right talk:
EBH [Evidence-Based Healthcare] is about doing the right things for the right people at the right time. It does so by promoting the examination of best available clinical research evidence as the preferred process of decision making where higher quality evidence is available. [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/03/talking-the-talk/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Spot the difference</title>
		<link>http://www.zenosblog.com/2010/03/spot-the-difference/</link>
		<comments>http://www.zenosblog.com/2010/03/spot-the-difference/#comments</comments>
		<pubDate>Sat, 13 Mar 2010 23:57:28 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[General Chiropractic Council (GCC)]]></category>
		<category><![CDATA[Simon Singh]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1391</guid>
		<description><![CDATA[The first photo was taken in East Kilbride shopping centre on 16 August 2009. The second was taken this morning.
Spot the difference:


Answer: Today&#8217;s advert has the claims for &#8220;Children with colic &#38; ear infections&#8221; covered up.
The removal of these claims may have been due to the GCC&#8217;s recently released Bronfort report, or perhaps they&#8217;ve now [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/03/spot-the-difference/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>What&#8217;s Polish for &#8216;chiropractor&#8217;?</title>
		<link>http://www.zenosblog.com/2010/03/whats-polish-for-chiropractor/</link>
		<comments>http://www.zenosblog.com/2010/03/whats-polish-for-chiropractor/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 00:22:21 +0000</pubDate>
		<dc:creator>Zeno</dc:creator>
				<category><![CDATA[AltMed]]></category>
		<category><![CDATA[Advertising Standards Authority (ASA)]]></category>
		<category><![CDATA[British Chiropractic Association (BCA)]]></category>
		<category><![CDATA[General Chiropractic Council (GCC)]]></category>
		<category><![CDATA[Simon Singh]]></category>

		<guid isPermaLink="false">http://www.zenosblog.com/?p=1338</guid>
		<description><![CDATA[Czego mogę się spodziewać podczas wizyty u kręgarza?
If your Polish isn&#8217;t up to scratch, this roughly translates as: What can I expect when visiting a chiropractor?
Ah! I hear you say. Is it just a coincidence that this is suspiciously close to What can I expect when I see a chiropractor?
No, of course it isn&#8217;t. That [...]]]></description>
		<wfw:commentRss>http://www.zenosblog.com/2010/03/whats-polish-for-chiropractor/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
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